Learning objectives In this chapter you will learn,
- how the term “E-Commerce” has been defined,
- how the Internet has enabled this type of business,
- what are typical categories of making business digitally,
- what are the advantages as well as the disadvantages of digital business,
- which technical and economical challenges have to be mastered when doing business electronically.
Recommended pre-reading
- Mohapatra 2013, chapter 1.
- Turban et al 2015, chapter 1
